The concept of technical search engine optimization (SEO) is one of the more challenging subjects for Albany’s small business owners due to the level of complexity and intricacy associated with backend development.
Technical SEO Explained
When we refer to “technical SEO” we are addressing elements that pertain to how a particular website is structured for search efficiency.
Half of SEO’s success is dependent upon how well search crawlers are able to:
Recognize the purpose of a website
Recognize the type of content a website contains
Locate where content exists within a website
Pull such content back to the end user as quickly as possible.
Understanding core concepts and definitions that relate to technical SEO can help you maximize your qualified traffic by creating a website that is agile, efficient, and attractive to search crawlers.
Trying to understand what various digital marketing industry terms mean and how they affect your SEO services in Albany, NY can be extremely frustrating.
Sometimes, it can feel like the sales representative or account strategist is purposely using jargon to elevate their personal platform, opposed to helping you understand how their recommendations will benefit your bottom line.
We spent some time addressing this specific issue by offering detailed explanations around what particular terms and concepts mean, as well as how they can potentially support your growing online presence.
SEO Without Borders Supports Albany Small Business Owners
If you have any questions after reading this article, please make sure to give us a call today!
We can review your specific website, provide unique recommendations that are focused on driving more conversions and leads (opposed to just driving traffic), and give you a FREE custom plan of action.
Like any discipline, SEO has its own language and lexicon. Knowing the meaning of the most-used terms, concepts, and strategies will help you navigate this world.
The idea that “content is king” is one of the most overused, over-hyped cliches used by inexperienced digital marketers.
Building Conversion Content
The idea behind this phrase is that adding new content to your website will generate significant levels of traffic, while also increasing the type of authoritative search rankings brands and businesses most desire.