Email Marketing Best Practices Pt. 2: Spam, Spam, Spam

Email Marketing Spam | SEO Without Borders

The biggest risk to your deliverability is having your email misidentified as spam. “Spam” is unsolicited commercial email messages.

We think of it first in connection with advertising, but spammers also use it to spread malware. Any electronic messaging can be a channel, including instant messaging, mobile phones, social networks, and so on, but it’s the most disruptive in an email.

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Julian ConnorsEmail Marketing Best Practices Pt. 2: Spam, Spam, Spam